Binding of Isaac: Rebirth Wiki
Binding of Isaac: Rebirth Wiki

Not to be confused with The Shop The Shop, a floor in Greed mode.

Removed in Repentancelink Added in Repentancelinklink

A shop is a room that sells various items in exchange for pennies. Shops require a key to open, unless Isaac holds Added in AfterbirthStore Key Store Key, and appear in every Chapter prior to Womb Womb or including The Womb if Isaac holds Added in Afterbirth †Silver Dollar Silver Dollar. Additionally, a single Shop always spawns adjacent to the ??? ??? starting room.

Only one shop will ever spawn on a floor at a given time, even while under the effect of Curse of the Labyrinth.

Added in Repentance Shops on the first floor of any run do not require a key to open.

Shops have a chance of being replaced by a miniboss room containing Greed or Super Greed once entered. Once either miniboss has been defeated in a Shop, it will not appear in another for the rest of the run.

  • If Greed or Super Greed are fought in a Secret Room, they will not appear in the Shop if defeated.
  • Greed will always spawn first, followed by Super Greed.
  • Added in AfterbirthRib of Greed Rib of Greed prevents both Greed and Super Greed from appearing in Shops while held.

Added in AfterbirthGreed Mode[]

In Greed Mode, Shops are twice as wide as usual and do not require a key to enter. They always contain a key, a red heart, an item from the Greed Mode shop pool, an item from the Greed Mode boss pool, and two random pickups, trinkets, or items from the Greed Mode treasure room pool. A new item will spawn after an item is purchased, as if Isaac is under the effect of Added in Afterbirth15►Restock Restock.

Shops will never be replaced by Greed or Super Greed in Greed Mode.


The Shop almost always contains at least two consumables and a Donation Machine. Shops will contain at the maximum six items depending on their level.

  • 15►Steam Sale Steam Sale will halve all prices in the shop, including discounted ones.
    • Added in Afterbirth / Removed in RepentanceTwo Steam Sales will make every item free, which can be combined with Added in Afterbirth15►Restock Restock to allow infinite purchasing power. This also holds true in Greed Mode.
  • Any purchasable item has a chance to be discounted, which will cut its price in half.
    • Discounted items have red price tags instead of white price tags.
    • If a discount leaves the price of an item at a number that is not an integer, pedestal items will round their price down while pickups will round their price up.
  • Shops can sell red hearts for 3¢. They can also sell soul hearts, bombs, keys, batteries, pills, and tarot cards for 5¢ each, Added in Repentanceand sacks for 7¢ .
  • After reaching Lv. 1, the Shop will start selling pedestal items for 15¢. A list of items that can be available for sale can be found here.
  • Added in Afterbirth † There is a 50% chance for the Donation Machine that spawns in the Shop to be replaced by a Restock Machine. This was removed in Repentance.


Shops start at Lv. 0 and can be upgraded through the Donation Machine, which can be found in Shops and sometimes in arcades, vaults, black markets, and rare room layouts. Each level increases the amount of items for sale and visually fills the walls of the Shop.

Added in Repentance Normal mode will always feature the highest unlocked level of shop. In hard mode, any level of shop that has been unlocked can appear.

Level Pennies donated Shop stock Layout
0 0 2 consumables available for sale Shop 1.png
1 20 2 consumables and 1 pedestal item available for sale Shop 2.png
2 100 3 consumables and 1 pedestal item available for sale Shop 3.png
3 200 3–4 consumables and 1–2 pedestal items available for sale

Five items total

Shop 4.png
4 600 4–5 consumables and 1–2 pedestal items available for sale

Six items total

Shop 5.png

Added in Afterbirth † Rare variants[]

There is a small chance for the Shop to be replaced by one of its two rare variants:


  • The Shop can also be accessed through the usage of IX - The Hermit IX - The Hermit, Curse of the Maze, 15►Dad's Key Dad's Key, a secret room, or Added in AfterbirthStore Key Store Key.
  • Removed in Repentance The Shop has a door that is identical to a Library as well as an identical symbol on the minimap. The Shop can never spawn adjacent to the starting room (with the exception of the first floor), meaning that any one-key door that spawns adjacent to the spawn room is a Library and not a Shop.
    • Added in AfterbirthStore Key Store Key will not open Library doors, so be wary if you have a low amount of keys.
  • Using a Credit Card Credit Card in the shop will make everything for sale free, spawning item pedestals and removing all listed prices.
    • Added in Afterbirth15►Restock Restock only replenishes items that are bought for a listed price; therefore, Credit Card cannot be used to restock the Shop.
  • Holding Store Credit Store Credit will reduce the price of all items to 0¢. It will be consumed once an item is purchased. Unlike the Credit Card Credit Card, Added in Afterbirth15►Restock Restock will restock the bought item.
    • Added in Afterbirth If the Store Credit Store Credit effect is gained through the effects of Added in AfterbirthError Error, it will not be consumed upon making a purchase; this can be combined with Added in Afterbirth15►Restock Restock to infinitely purchase items.
  • Using a Rune of Jera Rune of Jera rune creates a free copy of all pickups, even if they haven't been purchased.
    • Added in Afterbirth15►Diplopia Diplopia acts identically with the exception of duplicating pedestal items as well.
  • The dead shopkeeper that spawns in the Shop can be bombed for potential rewards.
    • Shopkeepers can spawn 15►Steam Sale Steam Sale, Added in Afterbirth15►Head of the Keeper Head of the Keeper, or Added in Afterbirth †15►Coupon Coupon at a 1% chance, drop two pennies, or drop nothing.
    • Added in AfterbirthSpecial shopkeepers can replace the regular shopkeeper at a chance, which drop better rewards.
      • Special shopkeepers can spawn nothing, Greed, any of the six penny trinkets, or a nickel.
    • If II - The High Priestess II - The High Priestess is used in a room with a dead shopkeeper, the foot will target and destroy the dead shopkeeper.
  • If enough items are purchased to empty the Shop item pool (excluding the effects ofAdded in Afterbirth15►Chaos Chaos), shop items will begin to draw from the Treasure Room pool.
  • Removed in Repentance A total of 9 Shops maximum can be entered during a normal run — two in Basement Basement, two in Caves Caves, two in Depths Depths, two in Womb Womb with the Added in Afterbirth †Silver Dollar Silver Dollar, and one in ??? ???.
  • Added in Repentance Items will increase in price the more bought with Added in Afterbirth15►Restock Restock until maxing out at 99 cents.

Unlockable achievements[]


PC MP7Q AR1F (First floor shop is a lucky penny shop)

PC 3XHS YXGJ (First floor shop is a lucky penny shop)

PC Added in Afterbirth † M34T 439X (First floor shop is a single-item shop)

SmallIsaac.png Rooms SmallIsaac.png

Unlocked Added in Afterbirth Added in Afterbirth †
Boss Room Icon.png
Boss Room
Mini-Boss Room Icon.png
Mini-Boss Room
Curse Room Icon.png
Curse Room
Sacrifice Room Icon.png
Sacrifice Room
Room 1x1 small.png
Room 1x1.png
Grave Room
Locked Added in Repentance
Treasure Room Icon.png
Treasure Room
Shop Icon.png
Library Icon.png
Planetarium Icon.png
Slotted Arcade Icon.png
Barred Challenge Room Icon.png
Challenge Room
Boss Challenge Room Icon.png
Boss Challenge Room
Double-locked Vault Icon.png
Dice Room Icon.png
Dice Room
Double-boarded Bedroom Icon.png Bedroom2 Icon.png
Hidden Added in Repentance
Secret Room Icon.png
Secret Room
Super Secret Room Icon.png
Super Secret Room
Super Secret Room Icon.png
Crawl Space
Super Secret Room Icon.png
Black Market
Super Secret Room Icon.png
Ultra Secret Room Icon.png
Ultra Secret Room
Post-boss Added in Afterbirth
Devil Room Icon.png
Devil Room
Angel Room Icon.png
Angel Room
Super Secret Room Icon.png
Boss Rush
Super Secret Room Icon.png
Blue Womb Entrance
The Binding of Isaac: Rebirth The Binding of Isaac: Rebirth The Binding of Isaac: Rebirth
Achievements Achievements Attributes Attributes Bosses Bosses TarotCard.png Cards and Runes Challenges Challenges Chapters Chapters
Characters Characters MainPageBabies.png Co-op Items Items Item pools Item pools Monsters Monsters Objects Objects
Pickups Pickups Pills Pills Rooms Rooms Seeds Seeds Transformations Transformations Trinkets Trinkets